Most association executives know automation is coming. They've read the articles, sat through the conference sessions, and quietly wondered whether their organization is falling behind. But when it's time to actually do something, the same fears take over: Where do we even start? What if we pick the wrong thing? We don't have an IT department. So nothing happens. And another year goes by. Here's what we've learned working with associations of all sizes: the first automation doesn't need to be bi...